Apra-IL Webinar: Salesforce CRM Conversion Roundtable

On March 19th, 2025, Apra-IL held an engaging roundtable discussion on the exciting topic of CRM conversions to Salesforce. Moderated by APRA-IL Secretary Melanie Pozdol, a panel of representatives from four major Chicago institutions - Nhu Huynh from University of Chicago's Booth School of Business, Sabrina Stradtner from Loyola University Chicago, Steven Herrmann from DePaul University, and Reba London from Northwestern University – convened to share their respective journeys converting from Ellucian Advance to Salesforce, and what they thought other institutions can learn from their experiences. This webinar explores strategies, challenges, and best practices for a "seamless" transition to Salesforce within the context of prospect development. Whether you're planning a CRM migration or looking to optimize your current Salesforce setup, this interactive roundtable discussion offers valuable insights from industry peers. Upon purchase, the link to the webinar recording along with the password for access will be sent to your email.